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What Every Owner Should Know About Taxes When Selling

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Selling a business is one of the most significant financial events in an owner’s life. Beyond negotiating the right price, understanding the tax consequences of a sale is critical. Taxes can meaningfully impact how much value you ultimately keep. This guide outlines the key considerations every owner should know before beginning the sale process.

1. Types of Taxes That May Apply

When selling your business, several layers of taxation can come into play:

  • Capital Gains Tax
    • If you sell stock or assets held for more than one year, gains are typically taxed at long-term capital gains rates.
    • If assets were held for less than a year, gains may be taxed at higher ordinary income rates.
  • Ordinary Income Tax
    • Certain portions of the sale, such as depreciation recapture, consulting agreements, or earn-outs, may be taxed as ordinary income.
  • State & Local Taxes
    • Your state of residence or the state where the business operates may add additional layers of tax.
  • Net Investment Income Tax (NIIT)
    • High-income sellers may be subject to an additional 3.8% federal tax on investment income, including business sale proceeds.

2. Asset Sale vs. Stock Sale

The way a deal is structured has major tax implications:

  • Asset Sale
    • Buyer purchases the assets of the business (equipment, goodwill, customer lists, etc.).
    • Often results in higher taxes for the seller, especially due to depreciation recapture.
    • Buyers usually prefer this structure for tax deductions and liability protection.
  • Stock Sale
    • Buyer acquires ownership in the form of stock or membership interests.
    • Typically more favorable for the seller, as most of the gain is taxed as capital gains.
    • Buyers may inherit liabilities, making this less attractive to them.

3. Key Tax Strategies for Sellers

Business owners can reduce their tax burden with proactive planning:

  • Installment Sales
    • Spread payments (and the tax burden) over several years instead of recognizing all gains upfront.
  • Qualified Small Business Stock (QSBS) Exclusion
    • If you meet specific requirements under Section 1202, you may exclude up to 100% of gains from federal taxes.
  • 1031 Exchange (Real Estate)
    • If real estate is part of the sale, you may defer taxes by reinvesting proceeds into other qualifying property.
  • Opportunity Zone Investments
    • Reinvesting proceeds in Opportunity Zones may defer or reduce capital gains taxes.
  • Charitable Planning
    • Donating shares to a charitable trust or donor-advised fund before closing can reduce taxable gains while supporting causes you care about.

4. Timing and Preparation

  • Early Tax Planning
    • Ideally, owners should begin structuring their sale strategy years before an exit. This allows time to optimize entity structure, clean up financials, and position for tax efficiency.
  • Due Diligence Readiness
    • Buyers will scrutinize tax filings, records, and compliance. Clean records can strengthen negotiating leverage and reduce surprises.
  • Transaction Timing
    • The year in which you close the sale can affect your tax bill, especially if your income fluctuates significantly.

5. Working with Professionals

Navigating tax implications requires a coordinated team:

  • M&A Advisors / Investment Bankers
    • Help structure the deal to balance value and tax impact.
  • Tax Advisors & CPAs
    • Provide detailed analysis of how different deal structures affect your after-tax proceeds.
  • Legal Counsel
    • Ensure contracts and deal terms align with your tax strategy and compliance needs.

Conclusion

Selling your business is about more than achieving the right price—it’s about maximizing what you keep. Tax strategy should be considered early and integrated into every stage of the transaction. At Merit Investment Bank, we partner with owners to design tax-efficient exits, so you can preserve more of the wealth you’ve worked a lifetime to build.

Merit Investment Bank as a leading boutique investment bank is focused on entrepreneurial middle-market companies. Merit Investment Bank Executes sell-side M&A, buy-side M&A, and capital advisory services, debt and equity capital raises, corporate finance, and valuation services. Securities offered through Finalis Securities LLC Member FINRA/SIPC. Merit Investment Bank and Finalis Securities LLC are separate, unaffiliated entities.

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